ONE PASSION

RETAIL

In today’s digital world, the store remains your chance for that unique physical interaction with your customers, so make that moment perfectly memorable.

Let’s join forces to magnify your retail operations because operational excellence is the only strategy a shopper will ever see.

ONE MISSION

TRADE MARKETING

I created June29Consulting as an independent operational marketing unit to help companies grow their business and in-store visibility via perfect execution of marketing strategic plans.

Based on your needs, I provide tailor-made marketing services in product design, go-to-market strategy and detailed execution of your marketing plan.

I can operate either as a global end to end project manager or as an activation support for your existing team

MY ACTIONS WILL ENABLE YOU TO

  • Increase your brand visibility and desirability
  • Boost your sales and optimize your ROI
  • Gain time and flexibility in the execution of your project

MY FIELD OF ACTIONS

Go-to-market strategy

  • market study, competitive analysis, brand positioning
  • geographic expansion, outlets & retailers selection
  • interface retailer: retail space, marketing plan, product referencing

Product lineup

  • assortment streamlining
  • pricing strategy
  • channel-led specifics: new product, exclusive, avant-premiere

Marketing plan

  • marketing calendar definition: product launch, promotional activities
  • operational execution of the marketing calendar
  • local markets activities coordination and support

Visual Merchandising

  • visual identity and visibility assessment
  • permanent and ephemeral merchandising: POS, window, pop-up,  counter
  • planogram and shelf life-cycle management

Marketing collaterals

  • below-the-line activation toolboxes: packaging, gift with purchase, flyer, navigation tool, in-store event
  • educational toolbox : x-sell, price memo, product training, incentive
  • implementation of frameworks to improve operational efficiency and ROI

Copy editing, Translation and proofreading English-French

  • CAT Tools – SDL TRADOS 2019

 

ONE WILL

YOUR SUCCESS IS MY SUCCESS

I’m Sidonie and I have more than 15 years’ experience in making luxury brands win in retail thanks to creativity, strong strategic thinking and rigorous project management skills.

I offer a specialized expertise and an extensive professional network of creative, communication and digital agencies

I VALUE CREATIVITY
I approach my projects with an open-mind + a strong sense for aesthetics

I LOVE TO LEARN
I’m enthusiastic about new challenges with a solution-oriented mind

I CHERISH PEOPLE
Building collaborative relationship + successful partnership is key to me

Few brands I had the pleasure to collaborate with

  • Beauty: Hugo Boss – Dolce&Gabbana – Escada – SKII – Murad
  • Eyewear: Lacoste – Columbia – Nina Ricci

FULL PROFILE ON www.linkedin.com/in/sidonie-billerey

ONE PLACE

LET’S GET STARTED

I’m always happy to provide a free consult to understand your marketing needs and your goals so let’s start a conversation about your business:

s.billerey@june29consulting.com